Harman Concludes 50 Million Acquisition of Sound United
Harman, a subsidiary of Samsung, has completed its 50 million acquisition of Sound United, adding renowned audio brands to its portfolio. This acquisition marks a significant expansion of Harman's reach in the global audio market.
Harman, a Samsung subsidiary, has successfully completed its 50 million acquisition of Sound United, a former subsidiary of Masimo renowned for its distinguished audio brands. Announced earlier this year in May, this acquisition expands Harman's already impressive array of audio offerings.
The deal transfers notable names in high-fidelity audio, including Bowers & Wilkins, Denon, Marantz, and Definitive Technology, into Harman's portfolio. The acquisition underscores Samsung's substantial investment in audio technology, following its initial purchase of Harman in 2016 for billion.
With this strategic move, Harman is poised to leverage these prestigious brands to enhance its product offerings and reinforce its position within the competitive audio industry. It also reflects a broader ambition by Samsung to consolidate its presence in both consumer and professional audio markets worldwide.
For Europe, this acquisition might imply better access to these premium brands and potentially accelerated developments in the continent's audio technology space. The integration also represents a broader trend of consolidation in the tech industry, where large conglomerates acquire specialized firms to diversify and strengthen their market position.
This development is likely to attract attention both from audio enthusiasts and industry analysts keeping a keen eye on how this acquisition might shape competitive dynamics in the audio sector.
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