Milan-based Cosmico has raised €12 million in a Series B funding round led by P101 SGR and completed its acquisition of Flatmates, a creator agency. The transaction strengthens Cosmico’s presence in the digital talent and creator economy across Italy, Spain, and the United States. The company plans additional acquisitions as part of its ongoing expansion.
Independent artists are increasingly leveraging machine learning to expand creative possibilities and reach global audiences. New AI tools support music, visual, and multimedia production, offering greater autonomy and efficiency for creators. This shift is reshaping the economics of artistic work across digital platforms.
The rapid spread of generative AI is transforming how online content is produced and distributed, raising concerns for the sustainability of the creator economy. As artificial intelligence tools make it easier to generate media at scale, creators and platforms alike must navigate issues of quality, originality, and audience trust. The evolving landscape challenges traditional models of value and compensation in digital culture.
India is advancing its artificial intelligence ambitions amid challenges faced by the global creator economy regarding ad revenue sustainability. As discussions explore India's push for leadership in AI research and generative technology, broader trends highlight the interplay between technological innovation and economic shifts in digital content creation.
London-based MyARC has launched a next-generation, AI-powered platform for fitness creators, following a successful €2 million-plus funding round. The new platform addresses scalability and personalization challenges in the online fitness industry, offering tools for training, nutrition, automation, and monetisation.
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