Articles about "E commerce"

Meta CEO Mark Zuckerberg has hinted at the launch of advanced AI-driven commerce tools and a major expansion of the company’s artificial intelligence capabilities in 2026. The initiative aims to infuse Meta’s platforms—spanning Facebook, Instagram, and WhatsApp—with 'agentic' AI assistants designed to enhance digital shopping and streamline social media experiences.

Major retailers like Etsy, Target, and Walmart are forging new partnerships with leading AI platforms such as Google's Gemini and Microsoft's Copilot, accelerating a trend toward agentic AI-led commerce. While these innovations promise deeper consumer engagement and streamlined purchasing, they also threaten retailers' direct access to customer data and raise new questions about brand loyalty and control.